Tukar improves Lives

She inherited a simple sundry shop business from her father in Merlimau but J. Francesca’s fortunes have changed since it was transformed under the Government’s RM60mil Small Retailer Transformation Programme (Tukar) recently.
Source: The Star - 04 March 2011

JASIN: She inherited a simple sundry shop business from her father in Merlimau but J. Francesca’s fortunes have changed since it was transformed under the Government’s RM60mil Small Retailer Trans­formation Programme (Tukar) recently.

Keeping with the times: Francesca talking to Ismail (second from left) at her family-run sundry shop in Merlimau yesterday. Looking on (far left) is Mydin Mohamed Holdings Bhd managing director Dato' Ameer Ali.

“My late father started this shop seven years ago. I took over three years ago. I never expected to see such results under the programme.

Regular customers told me they thought they had walked into the wrong shop,” the 44-year-old said at the Pasar Mini Baru Merlimau yesterday. She said business had improved since the changes on Feb 15.The shop, which used to register gross sales of between RM1,000 and RM1,900 a day, is seeing about RM3,000 a day now.

Another programme beneficiary is Maznah Gemilang Enterprise run by the husband and wife team of Mahmud Mohamad, 47, and Maznah Hussin, 41. Mahmud described the transformation as successful – sales improved by 30% after the shop opened with its new look. Among other things, both shops have introduced a computerised billing system, introduced better inventory control, and have changed the signage to their stores.

Under the 10-year Tukar Pro­gramme, the Government will transform and modernise traditional sundry shops nationwide to increase the country’s gross national income and create more jobs. It is part of the Economic Trans­formation Programme (ETP) to turn Malaysia into a high-income nation by 2020.

The Government hopes to upgrade and modernise some 5,000 traditional sundry shops out of the estimated 50,000 nationwide by 2020. Meanwhile, Domestic Trade, Co-operatives and Consumerism Minister Datuk Ismail Sabri Yaakob said RM30mil has been set aside under his ministry with an additional RM30mil coming from Suruhanjaya Kooperasi Malaysia for the Tukar programme.